Social media kit · concept

Halden Residences — four post grids for a calm, premium feed

A reusable system for a residential developer: announcement, key fact, floor-plan teaser and carousel cover. One accent colour used sparingly, thin rules, generous white space — so any new post looks on-brand in minutes. Delivered as editable Figma or Canva files plus PNG 1080×1350.

Now selling · Phase II

Homes that keep the city at arm’s length

Keys from spring 202701 / 12
Grid A — announcement. Photo two-thirds, headline panel, one accent line.
Key fact
68%
of the site is gardens, courtyards and walking paths
Masterplan 202604 / 12
Grid B — key fact. One big number, one sentence. For benefits and specs.

Two bedrooms, one long view to the river

Type B2 · Phase II07 / 12
Grid C — plan teaser. A simple line plan with the one detail that sells it.
Swipe →

Three reasons families stay

  1. 01A school inside the quarter
  2. 02Car-free courtyards
  3. 03Ten minutes to the centre
Carousel · 1 of 410 / 12
Grid D — carousel cover. Headline plus a three-point preview of the slides.
Palette terracotta is the only accent.
TypeFraunces Light for headlines and the wordmark, Manrope for everything else — two families, no extra fonts.
Grid1080×1350 (4:5), 80 px margins, every text block aligned to the same left edge; built for the 4:5 feed format of Instagram, Facebook and LinkedIn.

Halden Residences is a fictional brand made for this portfolio. Images are replaced by line art; in production they are the client’s photos.